In this article, we’ll discuss some of the best free online marketing tools. We’ll also discuss the power of social media, Google Keyword Planner, Gmail, and Yelp. All of these tools are excellent marketing tools, so use them to their full potential. If you’re wondering which ones are worth investing in, read on to discover the benefits they offer. And don’t forget about your competitors, who may be spending thousands of dollars on marketing.
Social media is a powerful marketing tool
Small businesses can benefit from social media in many ways. However, it is important to determine your goals for the marketing strategy. Some small business owners are interested in engaging with their audience, while others aim to improve conversions and increase traffic to their website. Social networks have metrics that help businesses measure the success of their campaigns. In addition to tracking engagement, these metrics help you understand how to maximize your social media marketing strategy.
For instance, social media allows you to see how many likes, comments, shares and comments your post receives. Some social sites even allow you to ask a stranger a question directly from their feed. These social media platforms open the door to instant interaction, customer loyalty, and relationship building. While social media may seem intimidating to small business owners, it is an essential marketing tool for small businesses.
Google Keyword Planner
Free online services for small businesses can be invaluable for improving your marketing efforts. A free service like SocialOomph can simplify the management of multiple social media accounts and even includes add-ons such as autoresponders and email client testing. In addition, the free version allows SMBs to focus on their most important social networks. Google Keyword Planner can analyze your keywords, improve your SEO, and predict what keywords will be most effective. It requires a free Google Adwords account, but can help you optimize your website for SEO.
Gmail
If you’re looking for a cost-free email service, you can’t go wrong with Gmail. Not only does this service offer 15 GB of storage, it also provides a calendar, content sharing to YouTube and Google+, and collaboration through a cloud-based drive. Small business owners use Gmail drive to edit files in real-time and store them for easy access. It is a great way to keep track of emails and prioritize them.
Yelp
There are many benefits to using free online services for small businesses. The web is a vast resource with many useful applications that can help your small business succeed. Here are three examples of how using these services can benefit your business. First, free services offer tremendous value. Many of them are provided by government corporations or are free until their user base increases enough to justify paying for them. Next, free services can help you save money and resources by helping you find niche markets that bigger organizations can’t.
Hubspot
Small businesses have become adept at utilizing the Internet as a resource for everything from hosting their website to scouting competitors and researching new products, services, and pricing. In fact, many small business owners have turned to the Web for everything from filling out their initial paperwork to contracting third-party services. With a growing customer base, free online services offer businesses new ways to connect with customers and grow their businesses.
WordPress
There are several free online services that small businesses can use to keep track of their brand performance. For example, KeyHunt is a tool that tracks online brand activity. The name of the tool derives from the old-style desktop registers used by small business owners. Despite the grumpy humor of the developers and the 90s-style website, KeyHunt helps small businesses monitor their brand performance, which directly relates to sales. It will help managers determine areas of their business that need more attention.